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Kristina is a 29-year-old woman who spends most of her time on this earth hanging out with her dog (see right) and freaking out about existence. Currently, she is Adweek’s Brands Editor as well as the managing editor of Brandweek, a quarterly publication. After a decade in New York, she moved back to Rhode Island in 2018 and is currently based there.

Prior to moving, she produced the Adweek podcast Yeah, That’s Probably an Ad, which won the Folio: Digital Award for Best Podcast in 2018.

She has moderated panels for South by Southwest,  The One Club, the Cannes Lions Festival of Creativity and Adweek events featuring celebrities like Geena Davis and executives like Spotify’s Danielle Lee. She has also appeared on television shows like NBC Nightly NewsMSNBC Live with Kate Snow, Today Show and Entertainment Tonight

You can also find her work in publications like ELLERolling Stone, New York Magazine’s Vulture, Gothamist, and The Awl, among others. Before joining Adweek, she wrote about pension plans and hedge funds at Euromoney Institutional Investor. 

In her spare time, she has also written and directed short films that have appeared in festivals like the Big Apple Film Festival, New York No Limits, New Filmmakers New York, and Zero Film Festival. Her latest short, Special Election, was selected by the St. Louis International Film Festival and the Big Apple Film Festival.

Profiles & Cover Stories

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